Apptivo
Cloud CRM with customizable pipelines and workflow automation.
About Apptivo
Apptivo is a general-purpose CRM system designed for managing customer relationships, sales pipelines, and business opportunities. The platform provides customizable workflow automation, allowing teams to tailor processes to their specific needs. Built as a cloud-based solution, Apptivo supports multi-user collaboration and includes reporting and analytics capabilities. While marketed as a horizontal CRM, it can be adapted for various business contexts including small real estate or investment teams seeking basic pipeline management.
Features
- Pipeline and opportunity management
- Customizable workflows
- Multi-user collaboration
- Reporting and analytics
- Cloud-based access
- CRM activity tracking
Use Cases
Sales pipeline management and tracking
Customer relationship management for small teams
Business opportunity tracking and forecasting
Real estate lead and client management
Investment pipeline organization
Pricing
Lite
$20/mo · $15/mo when billed annually
per user
15 Custom Applications, 25 Custom Views, 25 Summary Dashboards, 1000 Emails/User/Month
Premium
$30/mo · $25/mo when billed annually
per user
30 Custom Applications, 100 Custom Views, 100 Summary Dashboards, 3000 Emails/User/Month
Ultimate
$50/mo · $40/mo when billed annually
per user
50 Custom Applications, 200 Custom Views, 200 Summary Dashboards, 5000 Emails/User/Month
Enterprise
Contact sales
custom pricing
100 Custom Applications, 400 Custom Views, 400 Summary Dashboards
Source: Pricing page (Paid)
Frequently Asked Questions
What is Apptivo?
Apptivo is a cloud-based CRM platform that provides pipeline and opportunity management tools with customizable workflows for managing customer relationships and business activities.
Does Apptivo offer workflow customization?
Yes, Apptivo provides customizable workflow automation that allows teams to tailor processes to their specific business needs.
What is the starting price for Apptivo?
Apptivo's Lite plan starts at $20 per month, with Premium at $30/month, Ultimate at $50/month, and custom Enterprise pricing available.
Additional Details
Platforms
- Web
Reviews
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Last updated: Apr 17, 2026
