Omnisend

Email and SMS marketing automation with visual workflow builder

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About Omnisend

Omnisend provides marketing automation tools designed for e-commerce and service businesses to manage email and SMS campaigns at scale. The platform features a drag-and-drop workflow builder for setting up triggered, behavior-based campaigns across email and SMS channels. It includes segmentation capabilities, template libraries, and analytics to track campaign performance. While marketed broadly to e-commerce and small businesses, the platform does not contain real-estate or investment-specific workflows.

Features

Email and SMS campaign builder
Workflow automation and triggers
Customer segmentation
Multi-channel orchestration
Analytics and reporting
Template library
A/B testing

Use Cases

E-commerce abandoned cart recovery campaigns
Customer lifecycle email automation
Post-purchase follow-up sequences
Product recommendation campaigns
Multi-channel customer onboarding flows

Pricing

Free

$0/mo

500 emails/month, 250 contacts

Standard

$11.20/mo

Pay 3 months upfront, SAVE 30%

6,000 emails/month, 500 contacts

Pro

$41.30/mo

Pay 3 months upfront, SAVE 30%

2,500 contacts, unlimited emails

Custom

Contact sales

Custom contact amount

Source: Pricing page (Freemium)

Frequently Asked Questions

What channels does Omnisend support?
Omnisend supports email and SMS marketing automation campaigns.
Does Omnisend offer a free plan?
Yes, Omnisend offers a free plan for basic email and SMS marketing needs.
Is Omnisend suitable for e-commerce businesses?
Yes, Omnisend is specifically designed for e-commerce with integrations for Shopify, WooCommerce, BigCommerce and other platforms.